Course Dates: Wednesday February 24th; March 3rd, 10th, 24th, 31st; and April 7th.
Course Times: 6:00 P.M.- 8:30 P.M.
Certificate Hours: 14
Location: Online
*Registration will be available on December 15th, 2020.
This is not an online self-paced course. You will learn Data Analytics in a safe virtual live classroom through the digital conference application Zoom. We are limiting the size of the course up to 20 students for better engagement. This will allow us to bring the best to you in the current circumstances. UMSL Digital is aware of the global situation, which is why we are creating a safe learning environment for our students.
Why should I take this course?
If you recognize that today’s marketing decisions are driven by data but lack the know-how of selecting the correct metrics to measure a particular customer activity, or lack the experience to know how to set up a readable test, or display data to show how offline activities, impact online trends, then this course is right for you.
Being able to tell a story with data, with key performance indicators, provides a method to unify an organization under the umbrella of the data. Capable displays of data via dashboards, allows a business to view their progress at routine intervals as they progress toward their goals.
If you answer yes to any of the questions above, then this course would be beneficial to you.
Are you ready to build a foundation of analytic skills or enhance your current skills to distinguish yourself in the marketplace?
Becoming an expert in data analytics is a process of understanding not only the business question but the technique required to determine the answer. The best way to develop sharp analytical skills is to gain the experience of seeing many types of business questions, and developing techniques to provide quantitative responses.
Time and practice create the expert analyst, and in this class, we will provide the foundations upon which to build your analytic skills.
In Data Analytics, Insight and Visualization you will learn:
This course will be a combination of class discussion, homework assignments, projects, and case studies.
Who is this class for?
This class is for anyone who feels unsure of their analytic skills:
*Registration will be available on December 15th, 2020.
*Note: Curriculum is subject to change from description based on market needs
*Enrollment closes at 5 PM on Tuesday February 23rd, 2020.