Sarah Dalton currently leads Nolan & Associates' digital marketing efforts including campaign management, the website, branding and social media. She is passionate about communicating with clients in order to determine how we can best achieve their business goals.
Prior to joining Nolan & Associates, Dalton was on the Edward Jones Financial Advisor Talent Acquisition Marketing team, responsible for the firm's digital and social recruiting strategies, Financial Advisor social media careers content production, careers blog strategy and execution and online careers video strategy.
Dalton was a Marketing Manager with Citibank. She drove digital marketing strategies focused on generating leads for a national retail sales team.
In previous roles with American Equity Mortgage, Dalton owned marketing analytics reporting, and focused on creating and executing client email campaigns with the objectives of driving leads and site traffic. She built the brand's social media presence, and managed the company's charitable foundation efforts.
Dalton is an Adjunct Professor of Social Media Marketing in the School of Business at the University of Missouri-Saint Louis. She designed and developed a social media marketing curriculum focused on developing an integrated and profitable social media strategy for all sized brands and businesses. The goal of every class is to provide students with social strategies and best practices they can immediately implement in internships, and also to prepare students to create and execute valuable and engaging content on day one in the professional world.
Dalton currently shares her classroom thoughts in her personal blog: www.socialseconds.com.
A graduate of Truman State University, Dalton earned an MBA from the University of Missouri-Saint Louis, with the honor of serving as Student Marshal at the UMSL Graduate School commencement.
Dalton is active in the St. Louis community by servings as a volunteer Wishgranter at the Make-A-Wish Foundation of Missouri, is a Distinguished Events Committee Member at the American Cancer Society of St. Louis and is an UMSL Marketing Advisory Board Member.
Outside the office, Sarah enjoys visits to St. Louis' Forest Park with her Shih Tzu Poodle, Arthur, and spending weekends at Tablerock Lake near Springfield, MO.