About

Earn Your Digital Certificate Today

example certificate

Our digital & social media marketing communications courses will get your career on the right track fast.  In these bootcamp style courses, you will learn the latest in digital and social media marketing from the industry professionals. In our courses you will be engaging with real life case studies while receiving hands on clinical experiences.

Our cutting edge curriculum is designed to prepare marketers for the changing landscape where consumers are connected to a number of devices, have an unprecedented level of information for purchase decisions, and if properly cultivated can be an ambassador for their favorite brands. Yesterday’s marketing strategies simply won’t work in the current environment. Due to the focus on the latest issues facing the marketing community, this curriculum will improve the skill set of a recent graduate or an established professional. All courses are taught by local and national industry experts, best of class. 

Take one course or more, the decision is up to you. And, take in any order, the decision is up to you.  

But, with as little as six courses, you will be awarded a Certificate in Digital Media Marketing. Completion of your certificate can be done in as little as two to three semesters.

Required Certification Courses (63 hours required)

    • Strategic Search Engine Marketing (21 hours)
    • Web Analytics (21 hours)
    • Social Media Marketing Strategies (21 hours)

Elective Certification Courses (42 hours required)

    • Email Marketing Strategies (14 hours)
    • Blogs to Buzz (7 hours)
    • Podcasting (7 hours)
    • Video Production (7 hours)
    • Livestreaming (7 hours)
    • Advanced Facebook Advertising (7 hours)
    • Mobile Marketing (14 hours)
    • An Immersion Into Digital Media (14 hours)
    • Introduction to Data Analytics, Dashboarding and Visualization (14 hours)

All instructors work with various partners to bring real life case study work into the classroom.  Past partners of our program include: The Challenger Center, Young Nonprofit Professionals Network (YNPN), The St. Louis Symphony, The Mercantile Library, COCA, TedxGateway Arch, Adobe Site Catalyst, and more.

Any questions about the program, please contact the program director Perry Drake at This email address is being protected from spambots. You need JavaScript enabled to view it. or (914) 299-4879. Or, signup for an information session below. 


Digital Brochure Cover Shot

Download this pdf brochure here.

Example Course Plan and Costs

Below illustrates an example course plan and costs to become certified.  Keep in mind you can take just one course or all and in any order you desire.

You do not need to commit to becoming certified.

 PL with new Prices for Winter 2017
 

    Learn More About the Course, Program and Faculty At Our FREE Information Session

 

Free Information Session Signup

January 18th, 2017  |  6pm - 7:30 pm  |  UMSL north campus.

Signup for the Information Session:  Register Here

Attending a noncredit information session can be helpful if you're not sure which class you'd like to take, or if this program is right for you. 

At this information session you'll have an opportunity to meet the faculty members, administrators and learn more about industry trends and job opportunities.

Noncredit information sessions are conveniently scheduled during week nights and occur every semester. And, you'll receive a 10% discount on any courses you register for at the information session!

While participation in these sessions does not require reservations, they are recommended to ensure there's a seat available for you. Registration is totally FREE.

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Answers to "Digital IQ" quiz found on our pdf brochure are:  (1) 2004, (2) 320, (3) .21, (4) True, (5) 50%, (6) All of the above, (7) Third Party, (8) True, (9) True, (10) All of the above, (11) 2013 for 1 billion, (12) 70, (13) 115, (14) 70-110, (15) 40.